Objective
Eastleigh Town
Centre is the major retail centre within the Borough, providing a high level of
employment, commercial, leisure and other recreational facilities. Town Centre
Management ensures the effective management and promotion of Eastleigh Town Centre
to enhance its vitality and viability. It implements a focussed, balanced strategy
to ensure the Town Centre meets the needs of its users, both now and in the future.
Scope of Activity
The Town Centre
Manager is employed by the Borough Council and receives funding for activities
from private sector partners, represented by the Town Centre Group. Membership
of the Group reflects the interest of key stakeholders in the town, including
the Borough Council at Member and staff level. The particular responsibilities
and duties of the Town Centre Manager are:-
i. To provide
a pro-active link between the Borough Council and other organisations, businesses,
traders and individuals having an interest in the Town Centre, by representing
those views to the Council.
ii. The promotion
of the Town Centre and the development of its visitor potential in association
with other organisations.
iii. To monitor
the provision of services by the Borough Council and others and to advise on possible
enhancements.
iv. To identify
and liase on areas and works for improvements within the Town Centre.
v. To provide
and implement a Business Plan for Town Centre Management including the involvement
of private sector resources.
vi. Fund-raising
to continue the Town Centre Management initiative.
vii. Co-ordination
and encouragement of entertainment within the Town Centre area.
viii. To provide
advice and encouragement in Town Centre Management to local centres throughout
the Borough.
Organisation
The Town Centre
Association is open to all organisations and businesses which have an impact on
the life of Eastleigh Town Centre. Currently
( August 2003 there
are over 100 members.) Communication with members of the Association is mainly
through the production of quarterly newsletters.
The executive of
the Association is the Eastleigh Town Group. This consists of 22 members who represent;
Eastleigh Borough Council, staff and at Member level; Hampshire County Council;
Swan Shopping Centre; retailers; bus company; residents association; those who
are mobility impaired; the Police; and the local newspaper. The Town Centre Group
meets four times a year. Sub- groups have been formed to look at Retail specific
issues, marketing, and Town Centre Security and CCTV.
Town Centre
Manager
The Town Centre
Manager, works under the direction of the Town Centre Group although “for
pay and rations” is employed by the Borough Council. The scheme is financed
by the Council and voluntary contributions from businesses . The current Town
Centre Manager is Dennis Chandler,
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